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Mar 19, 2010

New on Giving Impact: Campaign sharing is now available without requiring a donation first

Posted by: SethG

This morning we released a couple of exciting new features and enhancements. Most notably, we have extended our campaign share features to be accessible outside of the donation experience. This allows supporters to promote your campaign(s) without having to make a donation, giving them the opportunity to be a further advocate for you regardless of whether they had previously made a donation or not.

The following are some key details about what was released today.

• Campaign Widget now includes a share button. Clicking the share button allows a supporter to promote your campaign to their friends on Facebook and followers on Twitter. (See images below)
• Shares made without a donation are tracked as part of our campaign monitoring and are included in the daily and campaign total aggregate numbers in the campaign overview page.
• The URL to a campaign’s share page has been added to our Developer API allowing developers to target our share page directly from their custom campaign implementations.
• The campaign description is now presented on the initial campaign donation page. (See images below)

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